To optimize your Landing Page for search engines, you need to add appropriate Titles and Meta tags to it.
The option to add this information can be found within the Builder as well as in the Dashboard.
NOTE - This is a page-level setting. i.e. You can have one set of Title and Meta tags for one particular landing page.
You cannot add a separate set of Meta titles and tags for each variant of a particular landing page. In other words, there can only be one set of Meta tags and titles for all the variants of one particular landing page.
To learn more about, what is a variant, click here
Where to add the Meta tags and Meta titles within the builder:
Step 1: In the builder, click on the Global settings on the top-left of the builder.
Step 2: Under the global settings, click on the option named SEO.
Step 3: Once you click on the SEO, you will see a popup where you can add the Meta title, meta tags, keywords and description.
Step 4: Once you have added the relevant information within the SEO popup, click Save on the top-right-hand corner of the builder.
Step 5: Once you save it, you are now ready to publish your landing page. To publish the landing page, click the publish button that is next to the Save button.
To learn more about the publishing process, click here
Where to add the Meta tags and Meta titles within the Dashboard:
Step 1: In the dashboard, click on the settings Tab.
Step 2: Under the settings tab, you will find the SEO sub-tab.
Step 3: Click on it to expand the SEO sub-tab.
Step 4: Add the relevant information within the SEO sub-tab and click Save Changes.
Step 5: Once you save it, you are now ready to publish your landing page. To publish the landing page, click the publish button on the dashboard.
To learn more about the publishing process, click here